On-demand

Mastering the Patient Journey: Strategies to Elevate Every Step of the Aesthetic Experience

Learn actionable tactics to drive lifetime value and patient experiences to elevate your practice in 2025.

On-demand

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https://go.pardot.com/l/674453/2025-06-10/2n78mt
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Meet your speakers

Audrey Neff

Senior Director Marketing Strategy

Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings a decade of experience in the medical aesthetics & wellness fields, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, award-winning peer-reviewed author, host of the True to Form podcast, frequent industry contributor to market research, and has personally been invited to lecture for some of the largest aesthetic brands worldwide, including Obagi Medical, Sinclair, and Merz Aesthetics.

Travis Mydlo

Senior Solutions Architect

Travis Mydlo is a seasoned professional with a decade of experience in the medical aesthetic and wellness business field, specializing in solution architecture and business development. Currently serving as a Senior Solutions Architect at PatientNow, a leader in practice management solutions for aesthetic medical practices, Travis has played a pivotal role in designing and implementing innovative solutions that enhance operational efficiency and patient engagement. He is a 2x winner of the PatientNow Sales Champions Club and a 2x PatientNow Cornerstone Award winner, recognizing his exceptional contributions and achievements within the company.