March 21, 2024

3 visual aids that help your staff close more consults

Serendipitously, the medical aesthetics market lends itself to excellent visual marketing.

March 21, 2024

7 strategies to retain aesthetic clients and build long-term trust

Here’s a hard reality: today’s customers are less trusting than they have ever been.

March 21, 2024

5 client retention strategies using patient education

Cultivating a loyal client base is crucial for any successful medical aesthetics practice.

March 21, 2024

Understanding optical zoom for better patient close-ups

Learn how to take better patient close-ups using your mobile device.

March 21, 2024

How COVID-19 changed aesthetic consultations for good (part two)

If COVID-19 has changed the pre-consultation experience, it’s turned the clinical consultation process on its head. As it

March 21, 2024

Dedicated photography room vs. exam room: which is right for your practice?

Questions aesthetic clinic owners and operators regularly ask us here at RxPhoto.

March 20, 2024

5 med spa client retention strategies

Learn retention strategies that keep client coming back for more.

March 20, 2024

Social media marketing and the buyer's journey (part two)

Each phase of the buyer’s journey requires its own specialized marketing approach.

March 20, 2024

Demystifying the cosmetic consumer's journey (part one)

At any given time, your prospective clients are at different places on their journey toward an aesthetic or cosmetic purchase.

March 20, 2024

4 traits to look for when hiring a nurse injector

Open to Learning New Skills → Comfortable With Receiving Feedback Ever heard the expression “Can’t teach an old dog new tricks?”

March 20, 2024

How to convert facial aesthetic clients into dual-service patients

Maximizing revenue in your facial aesthetic clinic practice requires innovative thinking.

March 20, 2024

How to take CoolSculpting before and after photos that drive referrals

Patient Photos vs. Patient Measurements Before and after photos are the best form of documentation for non-surgical fat removal.

March 20, 2024

Cosmetic dermatology photography: lighting, backgrounds, and shadows

Professional-level patient photography is fundamental to the success of aesthetic clinics.

March 20, 2024

5 ways to increase your body contouring consultations

Key strategies to improving contouring consults for your patients.

March 20, 2024

How to explain CoolSculpting results to a patient

Learn key information on CoolSculpting for your patients.

March 19, 2024

What med spa owners need to know about before and after photos

Since the advent of the photograph in 1839, pictures have become the overwhelmingly preferred means of communication.

March 19, 2024

10 things every RN should focus on during a Botox appointment

How to ensure a great Botox appointment experience for patients.

March 19, 2024

How to set up a medical photography room

Consistent, high quality before and after photos are absolutely essential for a successful plastic surgery practice.

March 19, 2024

RxPhoto V3: what's new for healthcare providers

Learn more about RxPhoto's version 3 mobile medical photography solution for medical practices and providers.

March 19, 2024

How to choose the best aesthetic clinic software

Nowadays, the liberating possibility of a paperless clinic is more real than ever.

March 19, 2024

Beauty Wire Magazine

Beauty Wire Magazine has named RxPhoto the “Best Mobile Medical Photography App.”

March 19, 2024

11 rules for a before and after gallery that converts

We live in a world saturated with visual content: from social media platforms to the news to advertisements in print and on TV.

March 19, 2024

Mirror imaging vs. RxPhoto: an RN's perspective on plastic surgery photography

Every nurse knows the importance of documentation. Photography provides the most descriptive and accurate documentation.

March 19, 2024

The importance of a before and after gallery

RxPhoto has surveyed more than 1,000 consumers researching cosmetic procedures.

March 19, 2024

Are med spas considered "covered entities" under HIPAA?

Actually, yes. It may not be immediately apparent that medical spas and aesthetic practices must remain HIPAA compliant.